Description
Are you still bargaining – or are you already negotiating?
The practical book for value-added negotiations
The practical handbook for value-added negotiations with the Roots-to-Fruits negotiation model translates the Harvard concept into a tangible model that helps to prepare negotiations systematically and conduct them in a targeted manner. It emphasizes the importance of sustainable negotiation relationships and fully exploiting the potential for added value.
The book helps you to recognize your own negotiation behaviour as well as your own strengths and weaknesses and to counteract common win-lose practices.
In addition, the 30 most frequently asked questions from the author’s negotiation training courses are answered briefly and concisely.
The aim is to avoid destructive negotiation methods and to create added value together.

